SFA IHFAF Plenary Meeting & Dinner


Singapore Food Agency (SFA)

17 April 2024

Conrad Singapore Orchard

Estimated Attendance:
50 pax 

Dr Koh Poh Koon, Senior Minister of State for Sustainability and the Environment

The 5th International Heads of Food Agencies Forum, hosted by Singapore, centered around the theme ‘Food Safety for a Resilient and Sustainable World.’ During this annual event, leaders from food agencies across 17 countries and 22 organizations, including the World Health Organization (WHO), the U.N.’s Food and Agriculture Organization (FAO), and the Codex Alimentarius Commission, convened to discuss critical issues. These topics included the intersection of climate change with food safety, climate resilience, sustainability, and regulatory frameworks for novel foods.

While some participating nations could not send a representative to attend in-person, PurpleForest Events provided livestream and technical support to allow them to actively participate in the meeting remotely.

The forum concluded with a sit-down dinner accompanied by classical music performed by the Vetta Quartet.


Services Rendered: 

  • Overall thematic design conceptualization services and production (i.e., e-backdrop, holding slides, name badge, lanyards etc.)
  • Pre-event technical rehearsal with delegates participating remotely
  • Production of door gift (i.e., LED travel adapters)
  • Provision of photography services
  • Provision of livestreaming, audio, visual and lighting system with technicians
  • Provision of professional conference mics and 360 dome camera system
  • Provision of ad-hoc manpower
  • Engagement of dinner entertainment and provision of technical rider
  • Landscaping services